LinkedIn, Twitter and YouTube are sexy B2B marketing channels. But without a robust social media strategy they will fail. Steal mine.
Category: Social Media
My blog posts with Social Media tips by date order. If there are any Social Media subjects you would like me to cover in the future just drop me a line; gsmith@marketinggraham.com
5 figures every SME CEO should check with their marketing guys
Most CEOs check familiar figures when they meet the marketing department (number of sales leads, etc). But here’s 5 figures that reveal marketing weakness.
Quick fixes to improve B2B lead generation (one will be new to you)
You can fix and boost your performance quickly if you know where to look. Get your B2B lead generation firing on all cylinders.
Stop counting ‘Likes’ – it’s a waste of time
Clicking the ‘Like’ button on social media does not lead to increased purchasing or change customer behaviour according to Harvard Business Review. Learn more here…
You’re not getting enough traffic from Social Media, here’s why…
You may think you’re doing something wrong. I’ll explain why it’s not your fault…
3 min video: 7 tips for better production of B2B videos
Seven practical tips to improve production of B2B videos on a small budget – tips I wish someone had given me.
Get my Social Media Guide for staff
Encouraging staff to engage with your social media can be a struggle, but you also need to explain the do’s and don’ts. Get my social media guide…
5 tips: New ways to achieve social media success
Five social media tips, plus a bonus, based on real-life experience. Tips I wish someone had given me – and some tips you may not have read on other websites.
How to write blog posts that people love
Writing is a skill. A skill that can be perfected through practice. But writing online needs some additional tips to ensure your material is found, engaging and easily digested. Click to learn more.
Which marketing channels make customers feel most valued?
The internet has made it easier to source new suppliers and change supplier the minute a better price is offered. Alternatives are just a click away. To keep customers loyal you need to show how much you appreciate their custom – so which channels make customers feel valued?