One of the more popular uses of AI is for copywriting – and there’s an AI copywriting tool for everyone. I examine the pros and cons and do a little test.
Category: B2B Marketing
My blog posts with B2B Marketing tips by date order. If there are any B2B Marketing subjects you would like me to cover in the future just drop me a line; gsmith@marketinggraham.com
The Rise of the Machines: A Look at the AI Copywriting Tool Revolution
Alright, mates! Let’s have a natter about something that’s been making waves in the copywriting world lately – the copywriting ai tool.
3-point plan before you start building a website
Learn from my mistakes with this 3-point plan before you start building a new B2B website.
Full details of my Account Based Marketing campaign
Example of an Account Based Marketing campaign for a SaaS start-up. Learn how I did ABM, the mistakes I made and the successes.
My guide to better B2B email lead generation
For best B2B email leads you start with good data, ensure email delivery, grab attention and encourage action. Simple? Not really. Read on.
How much did the pandemic impact marketing budgets?
The pandemic affected the world economy and business confidence. But did it affect marketing budgets, and if so, by how much? Here are some scary figures from Gartner’s research.
Steal my example of a B2B Social Media strategy
LinkedIn, Twitter and YouTube are sexy B2B marketing channels. But without a robust social media strategy they will fail. Steal mine.
Voice marketing; 3 tips you’ve not heard before
Voice marketing is a better description for modern telemarketing as it includes video calls. Here’s a list of 3 telemarketing tips plus a bonus.
How to turn your B2B website into a lead generation machine
11 steps to create a production line of prospects from your B2B website. Improve sales lead generation at virtually no cost.
A practical guide to SaaS marketing strategy for start-ups
Bin the theory. Let’s roll up our sleeves and get on with producing effective SaaS marketing that generates revenue. Go.