LinkedIn, Twitter and YouTube are sexy B2B marketing channels. But without a robust social media strategy they will fail. Steal mine.
Category: B2B Marketing
My blog posts with B2B Marketing tips by date order. If there are any B2B Marketing subjects you would like me to cover in the future just drop me a line; gsmith@marketinggraham.com
Voice marketing; 3 tips you’ve not heard before
Voice marketing is a better description for modern telemarketing as it includes video calls. Here’s a list of 3 telemarketing tips plus a bonus.
How to turn your B2B website into a lead generation machine
11 steps to create a production line of prospects from your B2B website. Improve sales lead generation at virtually no cost.
A practical guide to SaaS marketing strategy for start-ups
Bin the theory. Let’s roll up our sleeves and get on with producing effective SaaS marketing that generates revenue. Go.
Copy my content marketing strategy that delivers results
I reveal the content marketing strategy I use in 5 simple steps, and show the real results it has achieved. Content is King.
Growth Hacking; what are marketing OKRs, ICE and North Star Metric?
A plain English explanation of the North Star Metric, OKRs and ICE. Critical elements used in Growth Hacking.
What is B2B Marketing? And how to do it successfully
A simple answer to the question “What is B2B marketing?”, with downloadable templates to help you build a strategy and B2B marketing plan.
How Google’s new ‘mobile-first’ policy reduces your website traffic
Failing to focus on the mobile phone version of your website will reduce ready-to-buy visitors. Learn about the new Google mobile first policy.
What the hell is B2B Growth Hacking!?
I’ve read a lot of Growth Hacking books and they all have a different interpretation of the subject. Here’s my no-nonsense view.
Lead generation in a #coronavirus world
Lead generation during the coronavirus pandemic is tough. Here’s 5 things I’ve done to improve results.