Skip to content

Fast relief from B2B marketing headaches

Hello, I'm Graham. A Fellow of the Chartered Institute of Marketing. Here is where I post my experience, thoughts and new marketing ideas. Enjoy.

  • Home
  • B2B Marketing Consultant
    • Calling all CEOs
    • Message for Marketers
    • Services for Sales
  • Marketing Blog
  • Knowledge
    • Case Studies
    • Slide Presentations
    • Marketing Tools
    • Videos
    • Reports
  • About Me
  • Contact
What the hell is Growth Hacking!?
15th January 202112th September 2023 Graham SmithB2B Marketing, Marketing Ideas

What the hell is B2B Growth Hacking!?

I’ve read a lot of Growth Hacking books and they all have a different interpretation of the subject. Here’s my no-nonsense view.

Lead generation in a coronavirus world
18th December 202012th September 2023 Graham SmithB2B Marketing, Marketing Ideas

Lead generation in a #coronavirus world

Lead generation during the coronavirus pandemic is tough. Here’s 5 things I’ve done to improve results.

UK guide to B2B email marketing laws (warning, it's tricky)
20th October 202012th September 2023 Graham SmithB2B Marketing, Marketing Ideas

UK guide to B2B email marketing laws (warning, it’s tricky)

There are laws that govern B2B email marketing. What a surprise. Here’s a guide to a tricky piece of UK marketing.

5 figures every CEO should check with their marketing guys
6th October 202012th September 2023 Graham SmithB2B Marketing, Digital Marketing, Marketing Ideas, SEO, Social Media

5 figures every SME CEO should check with their marketing guys

Most CEOs check familiar figures when they meet the marketing department (number of sales leads, etc). But here’s 5 figures that reveal marketing weakness.

Quick fixes to improve B2B lead generation (at least one will be new to you)
6th September 202012th September 2023 Graham SmithB2B Marketing, Data Marketing, Digital Marketing, SEO, Social Media

Quick fixes to improve B2B lead generation (one will be new to you)

You can fix and boost your performance quickly if you know where to look. Get your B2B lead generation firing on all cylinders.

Stop counting 'Likes' - it's a waste of time
25th July 202012th September 2023 Graham SmithB2B Marketing, Digital Marketing, Social Media

Stop counting ‘Likes’ – it’s a waste of time

Clicking the ‘Like’ button on social media does not lead to increased purchasing or change customer behaviour according to Harvard Business Review. Learn more here…

You're not getting enough traffic from Social Media, here's why...
14th May 202012th September 2023 Graham SmithB2B Marketing, Digital Marketing, Social Media

You’re not getting enough traffic from Social Media, here’s why…

You may think you’re doing something wrong. I’ll explain why it’s not your fault…

Should you stop marketing during the Coronavirus outbreak? 10 things you might consider
30th March 202012th September 2023 Graham SmithB2B Marketing, Data Marketing

Should you stop marketing during the Coronavirus outbreak? 10 things you might consider

Tricky subject. But marketing during Covid19 is not just about selling. Lots to do as we enter a dark time.

A practical guide to building a content marketing schedule
12th January 202012th September 2023 Graham SmithB2B Marketing, Content Marketing, Marketing Ideas

5 tips: A practical guide to content marketing

Creating a content marketing schedule can be a pain. Here are 5 things I do to help fill my content calendar,

Need, want, pain point; what's the difference, and why it matters.
16th November 201927th May 2022 Graham SmithB2B Marketing

Need, want, pain; what’s the difference, and why it matters

‘Need’, ‘want’ and ‘pain point’ crop up in many marketing conversations, but they are not the same thing. Each desire requires a different treatment.

Posts navigation

Older posts
Newer posts

Recent Blog Posts

  • B2B Podcast Strategy: How to stop making a mess of it 30th August 2025
  • Benefits of your own B2B market research and how to start 25th October 2024
  • Generative Engine Optimisation (GEO): What It Is and Why You Should Care 5th August 2024
  • Brand vs Identity: The difference every B2B marketer should know 9th March 2024
  • Small business website design; originality is best 4th January 2024

Blog Archives

Blog Categories

Search

Memberships & Accreditations

Cookie Policy | Privacy Notice | Terms & Conditions
Marketing Graham, Leigh Road, Islington, London N5 1SR
  • Home
  • B2B Marketing Consultant
    • Calling all CEOs
    • Message for Marketers
    • Services for Sales
  • Marketing Blog
  • Knowledge
    • Case Studies
    • Slide Presentations
    • Marketing Tools
    • Videos
    • Reports
  • About Me
  • Contact
Get exclusive articles not available on this website

Subscribe to the Marketing Graham Bulletin and get exclusive articles, videos and infographics not available on this website.

Marketing Graham Bulletin
You can unsubscribe at any time and I will never sell your data to third-parties. For information on how I care for your data, check the Privacy Notice.
Loading