Social Media

Posts with ideas, tips and expert opinion on social media. If there are any marketing subjects you would like me to cover in the future just drop me a line.



Quick fixes to improve B2B lead generation (at least one will be new to you)

Quick fixes to improve B2B lead generation (one will be new to you)

Marketing is broken. Well, bits of it. It's important to check and fix errors and bad decisions. Pull in for ...
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Stop counting 'Likes' - it's a waste of time

Stop counting ‘Likes’ – it’s a waste of time

What’s the value of a Like on social media? According to research by Harvard Business Review, the value is very ...
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You're not getting enough traffic from Social Media, here's why...

You’re not getting enough traffic from Social Media, here’s why…

If you have looked at Google Analytics and been disheartened by the volume of traffic your website gets from social ...
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3 min video: 7 tips for better production of B2B videos

3 min video: 7 tips for better production of B2B videos

Here are 7 tips to improve production of B2B videos on a small budget - tips I wish someone had ...
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Get my Social Media Guide for staff

Get my Social Media Guide for staff

When you create a social media programme it's a great idea to get employees within your company to engage with ...
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5 tips: New ways to achieve social media success

5 tips: New ways to achieve social media success

Five social media tips, plus a bonus, based on real-life experience. Tips I wish someone had given me - and ...
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How to write blog posts that people love

How to write blog posts that people love

Many words have been written about how to produce great blog posts. Here are my thoughts based on many marketing ...
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Which marketing channels make customers feel most valued?

Which marketing channels make customers feel most valued?

I conducted a survey on LinkedIn about the relationship between marketing channels and the perception of being valued. There were ...
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10 tips: How to boost Twitter without downloading tools

10 tips: How to boost Twitter without downloading Apps

Social media is still marketing and the basic rules of marketing still apply. Take a fresh look at Twitter in ...
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How attractive is social media? New research reveals the truth

How attractive is social media? New research reveals the truth

Is Twitter, Facebook or YouTube working for you? Have you checked social media effectiveness? Research from the DMA shows that ...
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