Blog

Learn from the brightest minds how to predictably grow revenue and build a marketing engine.

Lastest blog articles

My guide to better B2B email lead generation

For best B2B email leads you start with good data, ensure email delivery, grab attention and encourage action. Simple? Not really. Read on....

Graham Smith
May 13, 2022

How much did the pandemic impact marketing budgets?

The pandemic affected the world economy and business confidence. But did it affect marketing budgets, and if so, by how much? Here are some scary figures from Gartner's research....

Graham Smith
March 30, 2022

Steal my example of a B2B Social Media strategy

LinkedIn, Twitter and YouTube are sexy B2B marketing channels. But without a robust social media strategy they will fail. Steal mine....

Graham Smith
January 6, 2022

Voice marketing; 3 tips you’ve not heard before

Voice marketing is a better description for modern telemarketing as it includes video calls. Here's a list of 3 telemarketing tips plus a bonus....

Graham Smith
December 17, 2021

How to turn your B2B website into a lead generation machine

11 steps to create a production line of prospects from your B2B website. Improve sales lead generation at virtually no cost....

Graham Smith
November 12, 2021

A practical guide to SaaS marketing strategy for start-ups

Bin the theory. Let's roll up our sleeves and get on with producing effective SaaS marketing that generates revenue. Go....

Graham Smith
October 1, 2021

Copy my content marketing strategy that delivers results

I reveal the content marketing strategy I use in 5 simple steps, and show the real results it has achieved. Content is King....

Graham Smith
September 10, 2021

Growth Hacking; what are marketing OKRs, ICE and North Star Metric?

A plain English explanation of the North Star Metric, OKRs and ICE. Critical elements used in Growth Hacking....

Graham Smith
July 23, 2021

What is B2B Marketing? And how to do it successfully

A simple answer to the question "What is B2B marketing?", with downloadable templates to help you build a strategy and B2B marketing plan....

Graham Smith
May 28, 2021

How Google’s new ‘mobile-first’ policy reduces your website traffic

Failing to focus on the mobile phone version of your website will reduce ready-to-buy visitors. Learn about the new Google mobile first policy....

Graham Smith
March 4, 2021

What the hell is B2B Growth Hacking!?

I've read a lot of Growth Hacking books and they all have a different interpretation of the subject. Here's my no-nonsense view....

Graham Smith
January 15, 2021

Lead generation in a #coronavirus world

Lead generation during the coronavirus pandemic is tough. Here's 5 things I've done to improve results....

Graham Smith
December 18, 2020

Sign up for Mg Bulletin

Learn from exclusive articles not published on this website. Plus, early access to my annual Tech Buyer Behaviour Report.

8 issues per year, unsubscribe any time.

Data Protection laws stipulate I need your permission to store your data and send you emails or contact you. Submitting your details gives me that permission. Check my Privacy Notice. *These fields are required.