Case Studies

This is a selection of B2B marketing examples and campaigns I have produced recently. It’s not my entire portfolio but gives you an idea of what is possible across a range of marketing channels and the results I have achieved.



Curo Space Project

Case Study: Curo Space Project

On Wednesday 22 November, Curo became the first Microsoft Partner in Space. The recruitment agency launched a Surface Book laptop into the stratosphere with a message for all UK Microsoft contractors.

To view more details on this B2B marketing example, download the Curo Case Study with full results.



Marilyn Monroe Prize Draw for MBA

Case Study: Marilyn Monroe Prize Draw

A multi-channel B2B marketing campaign that used direct mail, press advertising, email marketing, social media, SMS text messaging and PURLs (personalised web pages).

For more information and the results of this B2B marketing campaign, download the MBA Case Study.



Google Ads Remarketing for CameraMatics

Case Study: Google Ads Remarketing

CameraMatics is a SaaS solution for fleet/transport managers. They needed a programme that nurtured website visitors until they were ready to buy.

To view more on this B2B digital marketing example, with results, download the CameraMatics Case Study.



Media Coverage for Curo Services

Case Study: Media Coverage

Curo is a leading Microsoft recruitment agency with a wealth of knowledge in the senior management team. They needed media coverage to capitalise on their expertise and position themselves as thought-leaders.

To see examples from this B2B PR campaign and the results, download the Curo Services Case Study.



Content Marketing

Case Study: Content Marketing

Your target audience wants the confidence they are dealing with an expert. Useful content, based on expert opinion and original research, can give them that confidence.

For examples of B2B content marketing, download the Content Marketing Case Study.



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