Digital Marketing

Posts with ideas, tips and expert opinion on SEO, Google Analytics, Online Ads and all forms of digital marketing.

If there are any subjects you would like me to cover in the future just drop me an email.



UK guide to B2B email marketing laws (warning, it's tricky)

UK guide to B2B email marketing laws (warning, it’s tricky)

There are email marketing laws. Surprise! Yet few marketing departments understand or implement them correctly. The result? Damaged reputation and ...
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5 figures every CEO should check with their marketing guys

5 figures every CEO should check with their marketing guys

Most CEOs concentrate on familiar figures when they meet the marketing department, such as the number of sales leads or ...
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Quick fixes to improve B2B lead generation (at least one will be new to you)

Quick fixes to improve B2B lead generation (one will be new to you)

Marketing is broken. Well, bits of it. It's important to check and fix errors and bad decisions. Pull in for ...
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Stop counting 'Likes' - it's a waste of time

Stop counting ‘Likes’ – it’s a waste of time

What’s the value of a Like on social media? According to research by Harvard Business Review, the value is very ...
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You're not getting enough traffic from Social Media, here's why...

You’re not getting enough traffic from Social Media, here’s why…

If you have looked at Google Analytics and been disheartened by the volume of traffic your website gets from social ...
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3 min video: 7 tips for better production of B2B videos

3 min video: 7 tips for better production of B2B videos

Here are 7 tips to improve production of B2B videos on a small budget - tips I wish someone had ...
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10 myths about SEO

10 tips: Myths about SEO

I've heard a lot of rubbish about SEO, and get an awful lot of emails from companies promising me #1 ...
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5 tips: Google Analytics for beginners

5 tips: Google Analytics for beginners

I've been using Google Analytics (GA) for more years than I care to mention, and here are five things that ...
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5 tips: New ways to achieve social media success

5 tips: New ways to achieve social media success

Five social media tips, plus a bonus, based on real-life experience. Tips I wish someone had given me - and ...
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10 tips: Get more from online demonstrations

10 tips: Get more from online demonstrations

Online demonstrations and presentations are becoming a regular part of the B2B sales process. So what are the Do's and ...
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