About Me

Graham SmithAn award winning, Marketing Director with over 25 years’ experience in both digital marketing strategy and offline direct marketing, including marketing automation, email marketing campaigns and direct mail… the full marketing mix.

Currently focusing on integrated, content-driven marketing programmes and lead generation using SEO, social selling and lead scoring/predictive marketing. I’m also monitoring the General Data Protection Regulation (GDPR) which will herald a massive change in direct marketing.

An associate of the Chartered Institute of Marketing and Fellow of the Institute of Sales & Marketing Management, I also sit on one of the Councils at the Direct Marketing Association and on the GDPR Working Party. I have held board level Directorships in marketing firms/departments and worked in sectors as varied as IT / Technology, Mobile, SaaS, Finance, Business Services, Manufacturing and Construction.

Always keen to talk and share my experience or offer B2B marketing tips so please do get in touch, email gsmith@marketinggraham.com



Memberships & Accreditations

Awards

Best of the Best international print award
October 2010
Award for producing the world’s first variable-content printed magazine.

ROI awards 2014
June 2014
The ROI Awards recognise the ten organizations whose technology deployments have achieved exceptional quantifiable business results.