The internet has made it easier to source new suppliers and change supplier the minute a better price is offered. Alternatives are just a click away. To keep customers loyal you need to show how much you appreciate their custom – so which channels make customers feel valued?
On 25 May 2016, the General Data Protection Regulation became law. I was expecting coverage on the BBC or a few national newspapers, but checking online only a few ‘tech’ publications (Computer Weekly, etc) gave it any mention. Here’s why.
There’s a new data law coming out of the European Parliament and it’s causing confusion in marketing departments. Here’s 10 facts to clarify how the General Data Protection Regulation affects direct marketing.
Europe will pass a new data protection law in Summer 2016. The General Data Protection Regulation will give new rights to all European citizens. Prepare for a rise in ‘no win, no fee’ data protection solicitors.